Bold and italics

Generally, unless you're referring to UI text or user-defined text, you should not need to add emphasis to text. Clear, front-loaded wording makes the subject of a sentence clear. 

In most cases, the Design team will define the visual style for key content elements and page components (such as headings and  subheadings). However, there are occasions when you may want to add bold or italics formatting yourself. 

Bold

You can use bold to emphasize lead-off phrases within bulleted lists.

Supply chain and sourcing: Where can we get the products we want, cost-effectively?

Italics

Use italics sparingly, as this type of formatting can be difficult to read in digital experiences.

Notable exceptions:

  • Titles of books, newspapers or magazines (The New York Times; The Economist
  • Clicking to tweet words in blogs [Social team to confirm this is still our approach.]
  • Identifying words and phrases used as examples, as done in this style guide 

Adding emphasis in Anapedia content

When writing content for pages within Anapedia, only use bold to refer to UI elements (including mouseover text). 

You must have a module with a line item that has the format List and select Users as the list.

You'll need to have a module with a line item that has the format List and select Users as the list.

Don't use bold to refer to a feature name. 

Apply code font to refer to elements such as arguments in calculation functions or file name extensions.

Image URLs must begin with https:// and end with a .jpg.jpeg.gif, or .png file extension.

Image URLs must begin with https:// and end with a .jpg, .jpeg, .gif, or .png file extension.

Use italics to refer to quotations and user-defined elements in the product such as lists or line items. 

Bulleted lists

Do not use bold formatting to highlight introductory clauses in bulleted lists.

Card templates enable you to:

  • Reuse a card. For example, a grid card configured for a complex data table for the company's profit and loss account reports.

Card templates enable you to:

Reuse cards

For example, a grid card configured for a complex data table for the company's profit and loss account reports.

  • Table of contents