Bulleted lists should contain relatively few words or short phrases. For most content types, limit the number of items in a list to five.
Never create a bulleted list with only one bullet, and never use a dash to indicate a bulleted list.
If your list items are fragments, capitalize the list items for ease of scanning but do not use terminal punctuation.
Successful businesses must mitigate four key challenges to stay ahead:
If you use a sentence fragment to introduce your list, the list items that follow should complete the sentence and use terminal punctuation.
Learn how to:
- Access Quick links.
- Open a personal page.
- Use context selectors.
- View the Additional insights panel.
List items can also be complete sentences.
We need to create a model for what success might look like. Consider:
- How has the demand changed?
- What skills and capabilities have changed?
- Where and how do we recruit for those changes or new requirements?
Some content types may use bulleted lists that contain 10 items, but it's preferable to break longer lists into several lists, each with its own subheading or introduction.
If an unordered list comprises more than 10 items, use a table instead. Obviously, long lists are acceptable for familiar items such as countries.
Where it makes sense to do so, put the longest item at the end of the list (the short items establish that this is a list, and the long one finishes it off).
In some cases, it will make sense to have your most important point appear as the first item in the list, with other items following on in whatever logical order the content dictates.
Ensure that each bullet contains unique information and isn't a paraphrase of another bullet.
In technical documentation, product owners may specify which feature/benefit they wish to prioritize. If no clear order exists, write them alphabetically.